Location: Limassol, Cyprus
Work Model: On-site (2 days WFH per week, upon passing the probation period)
Employment Type: Full-time
Key Responsibilities
- Develop, implement, and oversee PPC campaigns on various platforms.
- Continuously track campaign performance and optimize to attract quality traffic and meet lead or acquisition targets.
- Evaluate campaign data and produce detailed reports with actionable recommendations.
- Work closely with creative and content teams to obtain or provide briefs for advertising materials.
- Oversee campaign budgets, audience segmentation, bidding tactics, and conduct A/B testing to improve results.
- Ensure campaigns adhere to advertising guidelines and platform-specific rules.
- Recognize successful campaigns and scale them while efficiently controlling acquisition expenses.
Requirements and Skills
- Native or fluent English speaker (C1 level) with excellent written and verbal communication skills.
- At least 3 years of experience in PPC or digital performance marketing, ideally in finance, technology, or online services sectors.
- Proven track record of generating high-quality, converting traffic in digital retail or e-commerce settings.
- Bachelor’s degree in Marketing, Business, Digital Media, Data Analytics, or related discipline; Master’s degree is advantageous.
- Preferred industry certifications such as Google Ads or Meta Blueprint.
- Strong expertise in digital advertising platforms, tools, and industry best practices.
- Skilled in analyzing campaign metrics including CTR, CPA, ROAS, and conversion rates.
- Exceptional analytical abilities with quick, data-driven decision-making skills.
- Detail-focused with a commitment to accuracy and quality.
- Capable of thriving in high-pressure, fast-paced, results-oriented environments.
- Effective communicator and team player able to collaborate across departments.
Offer
- Competitive salary package reflecting experience, skills, and performance.
- Join a vibrant, creative team with a positive and supportive culture.
- Experience working in a dynamic financial trading environment.
- Access to cutting-edge trading infrastructure and technology.
- Encouraging workplace fostering professional development.
- Fast-moving, innovation-driven atmosphere emphasizing efficiency.
How to Apply for the PPC Specialist Position – Join Our Growing Digital Marketing Team
Please submit your CV in English, highlighting your PPC campaign experience, technical advertising skills, and motivation to contribute to our high-performance digital marketing team. Shortlisted applicants will undertake a practical PPC skills assessment and participate in competency-based interviews. Applications are reviewed on a rolling basis.
Diversity, Equity, and Inclusion Commitment
We are committed to fostering a diverse, equitable, and inclusive workplace for all. Applications are strongly encouraged from candidates of all backgrounds, identities, and experiences. Our recruitment process is designed to be accessible, and we are dedicated to ensuring every team member can thrive, regardless of gender, ethnicity, disability, sexual orientation, or personal background.
