Job Purpose
- Management of product launches and current brands life cycles, encompassing everything from strategic planning to tactical execution
- Management of field force training of brands and their related topics
- Management of access strategy related to the brands
Key Duties and Responsibilities
- Develop launch plans, leading the brand team
- Work in partnership with global team
- Develop public and private strategy for new specialty brands
- Develop an annual integrated brand plan for current portfolio
- Adjust strategies according to market dynamics, considering the competitive environment
- Build business cases to approve new investments or products launches
- Build productive business relationships with KOLs and influential stakeholders across the region
- Guide and motivate the field force to implement defined strategies and tactics as well as tracking execution and performance
- Guarantee FF training related to product and market knowledge as well as needed tools
Minimum Requirements (Experience Education)
- More than 4 years of Product Management experience in the Pharmaceutical Industry in Brazil
- Solid experience with primary care brands
- Solid experience with launch of innovative products
- Solid experience with specialty brands, which demanded public and private access (CONITEC, STATES and ANS)
- Experience with digital strategies for pharmaceutical products
- Desirable experience with women health market
- Degree in Life Sciences or Business (Pharmacy, Biology, Chemistry, Medicine, Business, Marketing, etc.)
- Fluent English - Proficient spoken and written English
- Field sales experience is a plus